Updated and Effective: August, 2023
We put great value at protecting the personal information and privacy of users (“you”) and hope to give you a brief overview of how we collect, use and protect your personal information through this Summary. This Summary is an introduction to the “Nike Privacy Policy and Cookie Policy”. If you wish to understand our detailed privacy policy and cookie policy, please refer to the main body of the policy.
When you purchase Nike’s products and/or services through Nike’s website, mobile applications, and other channels, you are required to provide us with your basic transaction information (including the recipient’s name, mailing address, contact number, payment information, etc.) to complete the relevant transactions.
When you register to become a Nike member, you are required to provide your mobile phone number and login password to create a Nike membership account, and you can choose to complete the relevant identification information (such as your birthday, etc.).
Purpose of use: If you are an iOS device user, with your consent, our Nike App will collect information about your camera so that you can take photos, including consulting experts for support, etc.
Information Description: We will only collect relevant information when you use corresponding functions. You can choose to turn on or off the camera OS permission by yourself. Once you turn off the OS permission, you may not be able to use the photo-taking function, but it will not affect your use of basic services such as browsing or placing an order.
Purpose of use: With your consent, our Nike WeChat Mini Program will get permission of writing into your album so that you can save photos.
Information Description: We will only collect relevant information when you use corresponding functions. The names displayed on different systems may vary, such as albums, storage permissions, etc. You can choose to turn on or turn off the OS permission on your own, and once you turn off, you may not be able to save pictures into the album, but it will not affect the function of product search by typing in words, and will not affect your use of basic services such as browsing, placing an order, etc.
Purpose of use: When accessing or using our services, we may collect your device information such as screen resolution for interface display, avoid abnormal login to other devices, and retain necessary log information, so as to ensure the security of your account, transaction security and system operation.
Information Description: The device information we collect includes your device identification number (UUID, Android ID, OAID, IDFA, IDFV), MAC address, browser type, IP address, SSID, network beacon and label, etc. We will not obtain the above information without your consent.
Purpose of use: When using Nike’s products/services, we may collect the personal information you provide on your own initiative based on the specific scenarios, so as to realize the functions you need.
Information Description: We will ask you to provide the corresponding information based on specific scenarios and will strictly protect your personal information in accordance with the law. For example, you may provide your birthday and other personal information when you register a Nike’s member account, which will help us provide you with better services. However, if you do not provide such information, it will not affect your use of the basic functions of our most products/services.
Please be aware that some of the products/services we provide to you cannot be completed independently, so we may share with third parties or authorize third parties to process some of your personal information. At present, the main situations involved in such sharing or authorized processing include: Provide the necessary information according to the requirements of administrative, judicial and other competent authorities; and share necessary information with relevant partners, third-party merchants, payment service providers, etc. in order to provide services such as third-party payment. We will sign information protection and confidentiality agreements with them strictly, require them to comply with the agreements and take relevant security measures to protect your personal information.
For the third-party software development kit (“SDK”) that we use, you may find a catalogue of the third-party SDK here .
You have the right to exercise your personal information subject rights, including query, copy, correct and delete your account information, address information, search records, change the scope of your consent or withdraw your consent, and cancel your account. You may carry out the some of aforementioned operations through the functions and settings provided via Nike’s mobile applications. Please kindly note that if you want to cancel your account, you shall go to settings of Nike App to complete it.
If you are unable to manage in the way specified above, you can contact us by means of information published in Section 5 of this Summary.
We attach great importance to the protection of the personal information of minors. Our products/services are mainly for users aged 14 years and older, and we will not target or attempt to attract users under the age of 14 to register as Nike members. If you are the parent or guardian of minors and if you have questions, comments, or concerns regarding issues related to personal information of minors under your guardianship, you may contact us according to the information published in Section 5 of this Summary.
You can contact us in the following ways, and we will reply within 15 working days after receiving your request:
Updated and Effective: August, 2023
This Privacy Policy and Cookies Policy (hereinafter referred to as the “Privacy Policy”) describes the personal information collected or processed when you use Nike’s products/services operated and provided to you by Nike Commercial (China) Co., Ltd. (registered address: No. 99, Jiangwancheng Road, YangPu District, Shanghai, China) and its affiliated company Nike Sports (China) Co., Ltd. (registered address: No. 88 West Guangzhou Road, Taicang Economic Development Zone, Jiangsu Province, China) (hereinafter collectively referred to as “Nike”, “we”, “our” or “us”). It also explains how your personal information is used, shared and protected, what rights you enjoy about your personal information, and how you exercise your rights.
You should choose whether to agree to the content of this Privacy Policy and whether to agree to the use of Nike products/services after carefully reading and fully understanding this Privacy Policy. If you do not agree with the content of this Privacy Policy, it may cause us to be unable to provide you with the corresponding functions normally, or be unable to achieve the service effect wedesign to, we kindly suggest that you immediately stop purchasingor using Nike products/services.
We recommend that you read this Privacy Policy in combination with other relevant agreements and documents of Nike (such as the Terms of Use and the Terms of Sale). For the key points, we use a “bold” writing prompt to ask you to pay special attention when reading this Privacy Policy. In addition, before you provide us any of your sensitive personal information, you have carefully considered and hereby confirm that such provision is appropriate.
In addition, our websites and mobile Apps may provide links to other (third-party) websites and Apps for your convenience or information. Linked sites and apps have their own privacy notices or policies, which we strongly encourage you to review. To the extent any linked websites or applications are not owned or controlled by us, we cannot be responsible for their content or any privacy practices of the` websites or Apps.
Table of Contents
II. How We Collect and Use Your Personal Information
III. How We Protect the Personal Information of Minors
IV. How We Authorize to Process, Share, Transfer and Disclose Your Personal Information
V. How You Exercise Your Personal Information Subject Rights
VI. How We Protect Your Personal Information
VII. How We Store Your Personal Information
IX. Changes to Our Privacy Policy
In this Privacy Policy:
Personal Information: Refers to any kind of information related to an identified or identifiable natural person as electronically or otherwise recorded, excluding information that has been anonymized.
Sensitive personal information: Refers to personal information that, once leaked or illegally used, will easily lead to infringement of the human dignity or harm to the personal or property safety of a natural person, including information such as biometric recognition, religious beliefs, specific identity, medical health, financial accounts, personal location tracking, and personal information of minors under the age of 14.
Nike products/services: Refers to the relevant products and services that Nike provides through its own website, mobile applications (including Apps and Mini Programs), Nike stores on third-party platforms, including:
(a) Nike China Official website;
(b) Nike 耐克 App;
(c) SNKRS 中国 App;
(d) Nike Adapt App;
(e) Nike’s WeChat official account;
(f) Nikemini programs on WeChat, including Nike WeChat Mini Program, Nike Training Club Mini Program (“NTC”), Swoosh Smart Retail Mini Program, Nike Free Return Mini Program, etc.;
(g) Nike self-operated stores on Tmall, including Tmall Nike official flagship store, Tmall Jordan official flagship store, Tmall Nike Kids official flagship store, Tmall Nike official outlet, etc;
(h) Nike Stores Owned;
(i) Nike Stores Partnered (For Nike-related products and services).
When you purchase or use Nike’s products/services, you need or can choose to consent to us to collect and use personal information. Our functional scenarios will include basic functions and premium functions, of which:
If the personal information you provide does not belong to you, you should ensure that you have obtained the lawful and valid authorization and consent from the actual personal information subject.
In some cases, we will collect and use your personal information from a third party (such as our partner) within the scope of your consent. We process your personal information in accordance with the contracts signed with third parties and the provisions of relevant laws and regulations. At the same time, please read in detail the personal information protection policies and user agreements of those third parties. If you refuse to allow third parties to collect and use your personal information when providing services, this may prevent you from using some of our functions.
In other cases, we may use automated means to collect information. For example, we may use browser cookies and other similar technologies on the website. This information will not be used for any purpose other than those specified in this Privacy Policy. You can manage or delete cookies based on your preferences.
Please note that if you actively provide your personal information on our website, App, WeChat mini programs or Nike stores on Tmall (such as asking for customer services) that means you agree that we will process your personal information to the extent necessary based on your needs.
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Order Settlement, Payment, Delivery |
Mobile phone number, SMS verification code, recipient’s name, recipient’s address, contact phone number, payment information (payment time, payment amount, payment channel) |
Used to complete order settlement, payment and delivery, and this information is necessarily required for providing our basic function as well as for performingsales agreement. |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Registration and Login of Member Account |
Mobile phone number, SMS verification code, date of birth (optional), login password |
Used to sign up/log in as our member for better services. When registering a member account, you will be required to provide your mobile phone number and SMS verification code for mobile phone number verification. The login password will be used for identity verification when users log in. You can choose to provide or not to provide your date of birth. |
|
Account Settings |
Email address, date of birth, rough location information (province/city/district/county), shoe size, shopping preferences (men/women) |
After you have finished the member account registration, we recommend you to provide us with information such as your email address, rough location information, shoe size and shopping preferences, which will help us provide you with better shopping and service experience based on a better understanding of you. If you refuse to become a member and provide the aforesaid personal information, you will not be able to use all or part of our premium functions, but it will not affect your use of our basic functions. |
|
Order History and Order Inquiry |
Order number, mobile phone number, email address |
Used to provide order query function. To do this, we will need to collect your order number, mobile phone number and email address to complete order inquiry. |
|
Customer Service |
Communication content |
If you need to make a request for customer service, you can make a call or contact our customer service through scanning the barcode to follow our official account, under which circumstance we will collect the communication content between you and our customer service (which may involve your order number, mobile phone number, shipment waybill number, delivery address, billing information) for the following purposes: (1) For some of your questions or demands, we will verify your identity through information such as mobile phone number and order number; (2) To update and send information prompts about the functions, products or services listed in the sales agreement or purchase orders; (3) To manage the possible exchange or return of goods after your purchase, as well as the request for product arrival information and product reservation you put forward through the platform subject to the availability of these functional options on our platform at different times; (4) To provide you with invoices or purchase receipts through the platform for billing purpose; (5) To ensure that you can use other available functions or services, such as the purchase, receipt, management and use of shopping cards or gift vouchers; (6) To process a refund for you if you cancel your order in some cases. Please note that we will only process your personal information to the extent necessary. If you contact us by phone, your phone call may be recorded to ensure service quality and to respond to your request. |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Order Settlement, Payment, Delivery |
Mobile phone number, SMS verification code, recipient’s name, recipient’s address, contact number, payment information (payment time, payment amount, payment channel) |
Used to complete order settlement, payment and delivery, and this information is required for providing our basic function as well as for performingsales agreement. |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Registration and Login of Member Account |
Mobile phone number, SMS verification code, login password |
Used to sign up/log in as our member to enjoy our better service. When registering a member account, we need you to provide your mobile phone number and SMS verification code for mobile phone number verification, and provide your mobile phone number as the user login name. The login password will be used as the user’s identity verification when logging in. In addition, we will contact you through the mobile phone number provided by you, and send you Nike’s marketing information after you agree to this privacy policy. You can choose to unsubscribe from the relevant marketing information. |
|
Account Settings and Profile Editing |
Date of birth, shoe size, shopping preferences (male/female), delivery information, payment method, email address |
After you have registered for our member account, we will recommend you to complete your account settings provide us with information such as the date of birth, shoe size and shopping preferences, and complete delivery information, payment methods etc., which will help us better know you and provide you with a better shopping and service experience. In addition, we will contact you through the email provided by you and send you Nike’s marketing information after you agree to this privacy policy. You can choose to unsubscribe from the relevant marketing information. If you refuse to become a member and provide this personal information, you will not be able to use all or part of our premium functions, but it will not affect your use of our basic functions. |
|
Visitor’s Order Inquiry |
Order number, mobile phone number or email address |
Used to provide order query function. To do this, we will need to collect your order number. At the same time, we will also need to collect your phone number or email address to confirm your user identity, so as to not leak the order information of other individuals. |
|
Member’s Order History |
Order information (including order number, order amount, order time and product details) |
Used to provide members with the function of inquiring order history. |
|
Special edition product launch |
Email address |
Used to send notification of winning to winning users and to prevent robot’s program. |
|
Live Stream |
User name, comments and message |
You can leave comments and message when you join and experience our live stream events, but please make sure the content of your comments and message shall comply with laws and regulations. In some live stream events, we may publicly disclose your message based on your consent. We will also collect and save your user name, comments and message left during using the live stream service in accordance with relevant laws and regulations. |
|
Customer Service |
Communication content |
In addition, when you contact our customer service or make a request for customer service, we will collect the communication content between you and our customer service (which may involve your order number, mobile phone number, shipping waybill number, delivery address, billing information) for the following purposes: (1) For some of your questions or needs, we will verify your identity through information such as mobile phone number and order number; (2) Updates and information prompts for functions, products or services listed in the sales agreement or order; (3) Manage the possible exchange or return of goods after your purchase, as well as the request for product arrival information and product reservation you put forward through the platform, but this depends on whether our platform provides these functional options at different times; (4) For the purpose of issuing documents for you, for example, to provide you with invoices or purchase receipts through the platform; (5) Ensure that you can use other available functions or services, such as the purchase, receipt, management and use of shopping cards or gift vouchers; (6) In some cases, if you cancel your order, we will process a refund for you. Please note that we will only process your personal information to the extent necessary. If you contact us by phone, your phone call may be recorded to ensure service quality and to respond to your request. |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Order Settlement, Payment, Delivery |
Mobile phone number, recipient’s name, recipient’s address, contact phone number, payment information (payment time, payment amount, payment channel) |
Used to complete order settlement, payment and delivery, and this information is necessarily required for providing our basic functions as well as performing sales agreement. |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Registration and Login of Member Account |
Mobile phone number, SMS verification code, login password |
Used to sign up/log in as our member for better services. When registering a member account, you are required to provide your mobile phone number and SMS verification code for mobile phone number verification, and provide your mobile phone number as the user login name. The login password will be used for identity verification when the user logs in. In addition, we will contact you through the mobile phone number provided by you, and send you Nike’s marketing information after you agree to this privacy policy. You can choose to unsubscribe from the relevant marketing information. |
|
Account Settings |
Date of birth, shopping preferences (male/female), shoe size, payment information, email address |
After you have registered our member account, we recommend you to complete your account settings and provide us with payment information and other information such as the date of birth, shopping preferences (male/female), shoe size, etc., which will help us provide you with better shopping and service experience. In addition, we will contact you through the email provided by you and send you Nike’s marketing information after you agree to this privacy policy. You can choose to unsubscribe from the relevant marketing information. If you refuse to become a member and provide the aforesaid personal information, you will not be able to use all or part of our premium functions, but it will not affect your use of our basic functions. |
|
Visitor’s Order Inquiry |
Order number, mobile phone number or email address |
Used to provide order inquiry function. For this purpose, we need to collect your order number. At the same time, we will also need to collect your mobile phone number or email address to confirm your user identity, so as notto leak the order information of others. |
|
Member’s Order History |
Order information (including order number, order amount, order time and product details) |
Used to provide members with the function of viewing order history. |
|
Special edition product launch |
Email address |
Used to send notifications of winning to winning users and to prevent robot programs. |
|
SNKRS Pass Draw |
Precise geographical location, rough geographical location |
In order to provide you with the feature to participate in the SNKRS Pass draw, we will collect your geographical location information with your consent to find offline stores within your area participating in the SNKRS Pass release event。 You can choose to individually disable precise location permissions in your phone system's settings. If you disable it, the results obtained when searching for offline stores participating in the SNKRS Pass release event in your area may be inaccurate. If you disable all location permissions, you will be unable toparticipate in the SNKRS Pass draw, but it will not affect your use of our basic functions. |
|
Customer Service |
Communication content |
In addition, when you contact our customer service or make a request for customer service, we will collect the communication content between you and our customer service (which may involve your order number, mobile phone number, shipping waybill number, delivery address, billing information) for the following purposes: (1) For some of your questions or needs, we will verify your identity through information such as mobile phone number and order number; (2) Updates and information prompts for functions, products or services listed in the sales agreement or order; (3) Manage the possible exchange or return of goods after your purchase, as well as the request for product arrival information and product reservation you put forward through the platform, but this depends on whether our platform provides these functional options at different times; (4) For the purpose of issuing documents for you, for example, to provide you with invoices or purchase receipts through the platform; (5) Ensure that you can use other available functions or services, such as the purchase, receipt, management and use of shopping cards or gift vouchers; (6) In some cases, if you cancel your order, we will process a refund for you. Please note that we will only process your personal information to the extent necessary. If you contact us by phone, your phone call may be recorded to ensure service quality and to respond to your request. |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Guest Mode |
Not collected |
You can use Adapt App in guest mode, and we will not collect your personal information., If you need to adjust the fit and tightness of your Adapt sneakers, you will need to do it manually instead. |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Customer service |
Chat records |
Helps us to understand your issues and needs in order to provide you with customer service. |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Order settlement, payment, delivery |
Mobile phone number, name of recipient, address of recipient, contact number, payment information (payment time, payment amount, payment channel) |
Used for completing order settlement, payment and delivery. This information is the information necessarily required for providing our basic function as well as for performingsales agreement. |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Registration and Login of Member Account |
Mobile phone number, SMS verification code, date of birth (optional), login password |
Used to sign up/log in as our member for better services. When you register a member account through Nike’s Wechat mini programs, we will collect your mobile phone number after asking for your permission and you will also be required to provide the login password for identity verification when logging in. |
|
Account Settings |
Email address, shopping preferences (men/women), shoe size |
After you have finished the member account registration, we recommend you to provide us with information such as yourshopping preferences and shoe size, which will help us provide you with better shopping and service experience. If you refuse to become a member and provide the aforesaid personal information, you will not be able to use all or part of our premium functions, but it will not affect your use of our basic functions |
|
Order History and Order Inquiry |
Mobile phone number |
When you request to view the order history or check a specific order, we will provide you with feedback on the relevant order status. In order to achieve this, we will need to collect your mobile phone number. Meanwhile, we will also need to collect your mobile phone number to confirm your user identity and to protect others’ order information from disclosure. |
|
Selection with the aid of friends |
Contents of the shopping cart, browsing history |
When you use the function of “selection with the aid of friends”, we will need to collect the contents of your shopping cart and your browsing history to obtain the relevant product information to generate the posters for you to share with your Wechat friends. |
|
Product search |
Search history |
When you use the function of “product search”, we will need to collect your search history, so that next time when you search for any products, you will be quickly directed to information pages of the products you previously searched for. Meanwhile, we will analyze and summarize your search history to adjust our display/presentation mode of products. Such representation is not targeted at any individuals. |
|
Customer service |
Communication Content |
In addition, when you contact our customer service or make a request for customer service, we will collect your communication with our customer service (which may involve your order number, mobile phone number, shipping waybill number, recipient address and billing information) for the following purposes: (1) For some of your questions or needs, we need to verify your identity by obtaining information such as order number and mobile phone number; (2) Updates and information prompts for functions, products or services listed in the sales agreement or order; (3) Manage the possible exchange or return of goods after your purchase, as well as the request for product arrival information and product reservation you put forward through the platform, but this depends on whether our platform provides these functional options at different times; (4) For the purpose of issuing documents for you, for example, to provide you with invoices or purchase receipts through the platform; (5) Ensure that you can use other available functions or services, such as the purchase, receipt, management and use of shopping cards or gift vouchers; (6) In some cases, if you cancel your order, we will process a refund for you. Please note that we will only process your personal information to the extent necessary. If you contact us by phone, your phone call may be recorded to ensure service quality and to respond to your request. |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Detail Profile Settings |
Recipient’s name, mailing address, mobile phone number, phone number used to receive payment information, WeChat screen name, WeChat Profile Picture |
We encourage you to detail your profile settings on Swoosh Smart Retail Mini Program, so that we are able to provide assistance to complete placement of orders as well as delivery. We will collect your phone number used for receiving payment message and make the payment thereupon. Also, you can provide us your WeChat screen name and profile picture which will be used for display. |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Registration and Login of Member Account |
Mobile phone number, SMS verification code, date of birth, login password, gender |
Used to sign up/log in as our member to enjoy more optimized products and services. When registering for a member account, we need you to provide the mobile phone number and SMS verification code for mobile phone number verification, and provide the mobile phone number as the user login name. The login password will be used as the authentication of user login. |
|
Order History and Order Inquiry |
Order number, mobile phone number, email address |
When you request to view the order history or check a specific order, we will provide you with feedback on the relevant order status. In order to achieve this, we will need to collect your order number and we will need you to provide us with your mobile phone number and email address. |
|
Products Return |
Pick-up address, information on returned goods, contact name, contact number, contact person’s address |
Used to provide home access services topick up products and complete the products return. |
|
Customer Service |
Communication content |
In addition, when you contact our customer service or make a request for customer service, we will collect the communication content between you and our customer service (which may involve your order number, mobile phone number, shipping waybill number, delivery address, billing information) for the following purposes: |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Sports and Fitness Training |
Not collected |
The basic function of the NTC Mini Program is to provide you with exercise and fitness training services. If you only use the basic function of the NTC Mini Program, you do not need to provide personal information. |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Personal Profile Display |
WeChat screen name, WeChat profile picture |
In order to provide you with the NTC personal profile display function, we will obtain your consent to collect and use your WeChat screen name and WeChat profile picture. If you refuse to provide them, your normal use of the basic functions of the NTC will not be impacted, but you will not be able to use the personal profile display function. |
|
Unlock Exercise Data |
Favorites records, exercise data (including exercise duration, exercise times, browsing course records) |
In order to provide you with better functions and services, you can choose to authorize us to collect and use your other personal information, including your favorites records, exercise data (including exercise duration, exercise times, browsing course records, etc.) on the NTC. If you refuse to provide them, your normal use of the basic functions of the NTC will not be impacted. |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Order Settlement, Payment, Delivery |
Name of recipient, mailing address, contact number, payment information (payment time, payment amount, payment channel) |
Used for completing order settlement, payment and delivery. This information is the information necessarily required for providing our basic function as well as for performingsales agreement. |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Nike Member Advanced Plan |
Taobao ID, mobile phone number, Taobao profile picture |
You may join the Nike Membership Advanced Plan to enjoy better services. When joining the Nike member advancement plan, we will obtain your Taobao ID, mobile phone number and Taobao profile picture with your consent. If you refuse to join the program and provide these personal information, you will not be able to use all or part of our premium features, but your use of our basic functions will not be impacted. |
|
Level-up Challenge |
Shopping preferences, products of interest, shoe size, date of birth |
After you join the Nike Membership Advanced Plan, you cal provide us with your shopping preferences, products of interest, shoe size and date of birth, which will help us provide you with a better shopping and service experience. |
|
Group Run Activity |
Open ID, Taobao screen name, number of steps, recipient information (name, phone number, address) |
When you participate in our group run activity, we need to collect your open ID as your main identification in Nike Tmall store mini program, which can prevent information mismatch caused by changing your screen name during the activity. In order to have better experience the activity, we will collect your Taobao screen name and display it in the team information after de-identification. In addition, because the group run activity requires you to provide the number of steps, when you upload the number of steps in the store mini program, we need to obtain your device sports and health permission, and we will obtain your number of steps with your consent to complete the competition ranking. If you win a prize, we will collect your address for receiving prize gift, including the recipient's name, phone number and receiving address. |
|
Customer Service |
Communication Content |
In addition, when you contact our customer service or make a request for customer service, we will collect your communication with our customer service (which may involve your order number, mobile phone number, shipping waybill number, recipient address and billing information) for the following purposes: (1) For some of your questions or needs, we need to verify your identity by obtaining information such as order number and mobile phone number; (2) Updates and information prompts for functions, products or services listed in the contract between both parties; (3) Manage the possible exchange or return of goods after your purchase, as well as the request for product arrival information and product reservation you put forward through the platform, but this depends on whether our platform provides these functional options at different times; (4) For the purpose of issuing documents for you, for example, to provide you with invoices or purchase receipts through the platform; (5) Ensure that you can use other available functions or services, such as the purchase, receipt, management and use of shopping cards or gift vouchers; (6) In some cases, if you cancel your order, we will process a refund for you. Please note that we will only process your personal information to the extent necessary. If you contact us by phone, your phone call may be recorded to ensure service quality and to respond to your request. |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Member Service |
Member code, Order information |
When consuming in NSO, you can show your Nike member code. We can check and redeem the relevant membership discount code for purchasing discounted products or for receiving gifts, after we confirm your membership identity. We will also record your order information for your knowledge. (Please note this feature scenario only applies to Nike members.) |
|
Functional Scenarios |
Your Personal Information |
Purpose and Use of Collection |
|
Member Service |
Member code, Order Information |
When consuming in NSP, you can show your Nike member code. We can identify your Nike membership by scanning your member code and provide you with Nike member-only products, member gifts, member rewards and other member benefits. (Please note this feature scenario is only applicable to Nike members; We may authorize NSP to conduct necessary data processing activities to such cases.) |
Based upon your consent as well as permitted by laws and regulations,we will send you marketing messages and emails concerning Nike’s products, services, events and other promotions to your mobile phone number and/or email address which you provided to us. You can opt-out to receive any messages and emails by sending back phone messages or emails at any time. To present and recommend to you Nike products or services that may be of interest to you, we will collect and use your browsing history, searching records, purchase and transaction records when you visit or use the Nike website, mobile applications and other platforms to predict your preferences. We will push and present products and services you may be interested in only on Nike App, and push such products and services on third-party advertising platforms based on your preferences. If you do not want to see products and services on Nike App and third-party products based on your preference, you can go to the "Settings - Privacy" on Nike App to change the settings accordingly.
We use the personal information you provide to us to operate our business. When you use our functions or enjoy our services on Nike sites, Apps or WeChat mini programs, we will collect your personal information for purposes of accounting, audits and other internal functions. We may use personal information about how you use our products and services to help us diagnose technical and service problems and administer our websites, Apps and WeChat mini programs.
We use data about how you use our websites, Apps and WeChat mini programs to better understand customer behavior or preferences. We may use information about how you search products on Nike websites, Apps as well as WeChat mini programs to better understand the best ways to organize and present product offerings in our storefront.
In order to improve the security of your use of Nike’s products/services, protect the personal and property safety of you or other users or the public, better prevent security risks such as phishing websites, frauds, network vulnerabilities, computer viruses, network attacks, network intrusions, etc., and more accurately identify violations of laws and regulations or relevant protocol rules, we will obtain your device information (UUID, Android ID, OAID, IDFA, IDFV etc.), device account information, network information (IP address, MAC address, SSID etc.), application information (application installation list), browser information (including browser types), sensor information etc. Based on this information, we will comprehensively determine, detect and prevent security incidents, including prevention or detection of fraud, abuse, illegal use, violations of our Terms of Use and/or Terms of Sales, and execution of court orders, government requests or applicable laws.
In order to ensure the normal implementation of the relevant business functions, part of our Apps and mini programs need call the corresponding necessary permissions according to the specific usage scenarios and ask you via a pop-up window before the call. Please refer to the attachment for the specific permissions: Nike Permissions List.
You can choose to turn off some or all of the permissions in the device or Apps, mini programs’ settings, which may cause the corresponding business functions to be unachievable or unable to achieve the desired results.
In order to ensure that users of some of our Apps (currently only SNKRS China App) can receive broadcast information pushed by the App when they are closed or running in the background, the (self-start) capability is necessarily needed. There will be a certain frequency of broadcasting through the system to wake up the self-start or associated startup behavior of the App, which is necessary for the App to provide functions and services.
In accordance with laws and regulations, we may collect and use your personal information without your consent in the following circumstances:
（1） Necessary for the purpose of entering into and performing a contract to which you are a party;
（2） Necessary for the performance of statutory duties or statutory obligations;
（3） Necessary in response to public health emergencies or in emergencies to protect the lives, health and property safety of you or others;
（4） Implementing news reporting, public opinion supervision and other acts for public interest, processing your personal information within a reasonable range;
（5） Within a reasonable scope in accordance with the provisions of this Law, disclose your personal information that has been disclosed by you or legally disclosed by others;
（6） Other circumstances stipulated by laws and administrative regulations.
Please be aware that we protect the personal information security of minors in accordance with the requirements of Chinese laws and regulations. Our products and services are mainly for adults, and we do not intend to collect personal information from minors. However, because date of birth is not the necessary information we need to provide basic functions, in some cases we cannot identify the age of the users. Therefore, we require minors under the age of 14 not to provide us with their names, contact addresses, telephone number and other personal information. If we have evidence to prove that you have violated the aforementioned requirements, we have the right to stop providing Nike products/services to you immediately.
If you are the parent or guardian of a minor, and have any questions, comments and concerns about personal information related to the minor you are monitoring, please contact us by following the method published in Article 10 of this Privacy Policy, “Questions and Feedback”.
In order to better implement the functions of our products and services, some functions may be provided by our technical service partners, and we may authorize others to process some of your personal information. We will sign meticulous confidentiality agreements with third-party companies, organizations and individuals who we authorize to process your personal information, specifying purposes, terms, methods of processing, types of personal information, protection measures, rights and obligations of both parties, and we will supervise the personal information processing activities of authorized third parties. Once the authorization relationship is terminated, we will require the authorized third parties to return or delete your personal information. We will mainly authorize the following third parties to assist us in providing services:
A. Advertising Service Providers: In order to provide you with better services, we may provide your personal information to advertising service partners;
B. Analytical Service Providers: In order to better analyze your use of Nike’s products and/or services, we may provide service providers information with regard to quantity of Nike members, locations, activities and other data, but we will only provide these partners with statistics that do not identify you (for example, “25 year-old male in Hangzhou, likes to buy running shoes”);
C. Logistics Service Providers: In order to fulfill the purpose necessary to fulfill the contract between you and us to purchase and use Nike products and services, we will authorize third-party warehousing, logistics and service providers to provide you with logistics services. We may provide them with the name of recipients, mailing addresses and mobile phone numbers of recipients to complete the delivery of the products. If you do not provide such information, our logistics service partners will not be able to ship the goods to you.
D. Third-party software tool development kit (SDK): In order to better serve you, we use third-party SDKs. These third-party SDKs may collect your personal information, such as clipboard information, while providing you with more comprehensive services. We will adopt necessary methods to control the collection and use of your personal information by these third-party SDKs to ensure that your personal information is effectively protected. Please refer to Nike’s third-party SDKs catalog for details on the name and type of third-party SDKs, the type of personal information collected, the purpose of collection, and links to the third-party privacy policies.
In order to realize the functions of our products and services, we may provide your personal information to other personal information processors, mainly including:
(1) Payment service providers: In order to fulfill the purposes necessary to fulfill the contract you entered into with us for the purchase and use of Nike products and services, we need to provide your order number, order amount and payment time to WeChat, Alipay and UnionPay, so as to confirm your payment order and complete the payment of the order:
(2) Affiliated companies: Other Nike entities shall share for the purposes stated in this Privacy Policy under the conditions of this Privacy Policy.
(3) Sharing of the following items with other third parties to the extent necessary: (i) To comply government requirements, court orders or applicable laws; (ii) To prevent the illegal use of Nike products/services or violation our Terms of Use, Terms of Sales and other policies; (iii) To defense against third-party claims; and (iv) To assist in the prevention of fraud or investigation (such as counterfeiting).
In addition to the above, if we provide your personal information to other personal information processors, we will inform you of the recipient’s name or full name, contact information, purpose of processing, manner of processing and type of personal information. If laws and regulations require us to obtain your separate consent, we will obtain your separate consent as required.
Without your consent, we will not transfer your personal information to third-party companies, organizations or individuals. If it is necessary to transfer for reasons such as merger, division, dissolution, bankruptcy declaration, etc., before the transfer, we will inform you of the name or full name and contact information of the recipient and require the recipient to continue to perform the obligations as personal information processor. If the recipient changes the original purpose and method of processing, we will require it to obtain your consent again in accordance with the law.
We will not disclose your personal information that we process unless you give your separate consent.
When you use certain social functions of our website, Apps, WeChat mini programs and other channels, you can establish public profiles containing information such as your account name. You can also provide public comments on product in our relevant product interface. You can also share content with your friends or the public, including information about your Nike activities. We recommend that you use the tools we provide to share information so as to control the information you provide or disclose. If so, we can delete your messages, comments on our Nike Tmall stores if you require us to delete them.
Some of our web pages and Apps allow you to interact with a wide variety of other digital products and services. For example, our websites and Apps can integrate with third-party devices for activity tracking, social networks, music streaming services and other digital services.
If you choose to connect your Nike member account with a third-party device or account, your privacy rights on third-party platforms will be governed by their respective policies. For example, if you choose to share your Nike activity on third-party social media platforms, the policies of those platforms govern the data that resides there. Our website and Apps may provide links to other (third-party) websites and apps for your convenience or information. Linked sites and Apps have their own privacy notices or policies, which we strongly encourage you to review. To the extent any linked websites or apps are not owned or controlled by us, we are not responsible for their content, any use of the websites or Apps, or the privacy practices of the websites or Apps.
Please be informed that: If you use the above functions to actively disclose and share your relevant information to third-party platforms (such as WeChat friends / WeChat circle / QQ /, etc.),in such cases, the shared information will be immediately and widely disseminated. Once you have shared such information, it is difficult to ensure that when you need to delete the information, the information you shared is completely deleted in all Internet platforms that receive forwarding. In some cases, even if you delete the information you share or disclose from our website, App, WeChat mini programs, such information may still be kept in a domain accessible to the public, and can still be cached, copied or stored independently by other users or third parties not affiliated with us and not controlled by us, and stored in a domain accessible to the public through other users or such third parties.
You have the right to access your Nike member account to view, completeor correct your personal information at any time through the Nike App. If you find that your personal information we collect, store, use, or disclose is incorrect or needs to be updated, or under other circumstances as required by laws and regulations, you can request to correct your personal information, but in any case, you need to ensure the authenticity and accuracy of the data you provide. If any loss is incurred due to the incorrect, inaccurate or incomplete information provided, you need to assume responsibility for this.
If you wish to access, complete or correct your other personal information, or encounter difficulties in exercising the aforementioned rights, you can send an email to privacy@nike.com, and we will respond to your request in a timely manner after verifying your identity, unless otherwise stipulated by laws and regulations or otherwise stipulated by this Privacy Policy.
You have the right to copy or ask to transfer your personal information. You can send an email to privacy@nike.com, and we will provide it in a timely manner. If you request to transfer your personal information to your designated personal information processor, we will provide a route to transfer if the conditions specified by the competent authority are met.
In the following circumstances, we will actively delete your personal information. If we do not delete it, you have the right to request us to delete it:
(1) The processing purpose has been realized, cannot be realized, or it is no longer necessary to achieve the processing purpose;
(2) We stop providing Nike products or services, or the retention period has expired;
(3) You withdraw your consent;
(4) We process personal information in violation of laws and administrative regulations or in violation of agreements;
(5) Other circumstances stipulated by laws and administrative regulations.
You can also send an email to privacy@nike.com, and we will respond to your request in a timely manner after verifying your identity, unless otherwise stipulated by laws and regulations or otherwise stipulated by this Privacy Policy.
You hereby agree that once the deletion request is responded to, your personal information will be deleted or anonymized, unless otherwise stipulated by laws, regulations or regulatory documents. Please be aware that we may not delete the corresponding data from the backup system immediately, but will delete it when the backup system is updated.
Please be aware that you are required to provide us with certain basic personal information in order for you to use Nike products and/or services normally. If you have a Nike account, you may modify your preferences by using the “Settings>Communication Preference Settings” on Nike App and choose not to receive marketing communications from Nike. You may also choose to refuse to receive by clicking the unsubscribe link to modify your email or SMS subscription items or to execute the withdrawal instructions in the message. In addition, you can contact us via the contact information in Article 10 of this Privacy Policy.
With regard to your personal information that we have collected based on your consent, you can give or withdraw your authorization and consent at any time. You can change the scope of your consent for us to continue collecting your personal information or withdraw your consent by deleting information, turning off device functions, etc., or by sending an email to privacy@nike.com. You can also withdraw all authorizations for us to continue collecting your personal information by logging out of your account. However, please note that we may not be able to respond to your request to withdraw your consent or authorization for certain types of personal information, such as data necessary for the basic functions of Nike products/services or information necessary for us to fulfill our obligations under the applicable laws and regulations. In addition to the circumstances where we are unable to respond to, we will no longer process the corresponding personal information after you withdraw your consent or authorization, but your decision to withdraw your consent or authorization will not affect our previous personal information processing activities based on your consent or authorization.
If you wish to cancel your Nike member account, you may delete your account by any of the following methods:
(1) Cancellation by yourself: Log in to the Nike App by using the Settings > Delete Account and complete the account cancellation;
(2) Call customer service: Call Nike’s official customer service at the contact information: 400-880-6453.
After receiving your request to cancel your account, we will delete your account and personal information within 15 working days. Please note that your member account cancellation is irreversible. Therefore, we recommend that you carefully choose to cancel your account.
When you send email to privacy@nike.com and request to exercise the user rights stated in Articles 5.1 - 5.6 of this Privacy Policy , to ensure security, we may ask you to submit relevant proof to verify your identity before processing your request. In regard to your request, we will, in principle, complete the verification and processing within 15 working days after receiving your request.
In regard to your reasonable request, we do not charge fees in principle. We may provide an explanation to you on the reasons for information that is not directly related to your identity or unreasonably duplicated data, or that require too many technical means (for example, the need to develop a new system or fundamentally change current practices), risk or unrealistic requests to the legitimate rights and interests of others. If you have any questions, comments or suggestions about the rights of your personal information subject, or request us to explain this Privacy Policy, you can also contact us through the method in Article 10 of this Privacy Policy. We will provide an explanation to you in time.
In the event of a personal information security incident, we will respond in accordance with our incident management plan. We will also report the security incident to the competent authority in accordance with applicable laws. We have used security precautions that meet industry standards to protect the personal information you provide from unauthorized access, public disclosure, use, modification, damage or loss of data. We will take all reasonable and feasible measures to ensure that unrelated personal information is not collected. We will also use a variety of technical and organizational security measures to protect your personal information, including the use of encryption and verification tools. If you are a member, we also ask you to keep your login account and password safe. When you use our products/services, we will identify you through your login account and password. If you disclose the above information (including your login account and password), you may suffer losses and bear legal consequences that are unfavorable to you. If you notice that your login account and/or password may or have been leaked, please contact us immediately so that we can take appropriate measures to avoid or mitigate the loss.
The Internet environment is not 100% secure, and we will try our best to ensure or guarantee the security of any data you send to us. If our physical, technical, or management protection facilities are damaged, resulting in unauthorized access, public disclosure, tampering, or destruction of information, resulting in damage to your legal rights, we will bear the corresponding legal liability. In the event of a personal information security incident, we will promptly inform you in accordance with the requirements of laws and regulations: The basic situation and possible impact of the security incident, the measures we have taken or will take, the recommendations you can take to prevent and reduce risks, and the remedial measures you can take. At the same time, we will also proactively report the handling of personal information security incidents in accordance with the requirements of regulatory authorities.
You can contact us by email to privacy@nike.com and will reply to you within 15 working days or within the time limit required by laws and regulations after we verify your identity.
Personal information collected and generated by us in Mainland China (for the purpose of this Privacy Policy, not including Hong Kong, Macau and Taiwan at this time) is stored in Mainland China. As a global multinational enterprise,Nike’s products, services and management adopt globally integrated standards to ensure business continuity and system security. In compliance with relevant laws and regulations, our global headquarter (Nike Inc., Address: Bowerman Drive 1, Beaverton, OR 97005, USA;Email: privacy@nike.com）may remotely access relevant information from users in Mainland China during the process when relevant overseas operation and maintenance teams cooperate with our domestic technical teams to implement remote operation and maintenance for some domestic systems, for the purposes of integrating the global resources of Nike Group and improving management efficiency.In such cases, we will take reasonable measures according to law and regulations to ensure that your personal information is protected, including but not limited to encryption and access control of your personal information. At the same time, we will fulfill our obligations related to the cross-border transfer of personal information in accordance with the requirements set forth by applicable laws and regulations, and obligate by contract or otherwise to ensure that the overseas recipient should protect your personal information by exercising a degree of care and diligence no less than that as set out in this Privacy Policy.
Your personal information will be stored within a reasonable time required to achieve the purposes described in this Privacy Policy (unless longer retention periods are required by applicable laws). Generally speaking, this means that we will always keep your personal information as long as you have a Nike account. For personal information involving product purchase, the reasonable period will be longer so that we can fulfill legal obligations (such as tax and sales laws and for warranty purposes).
Our website uses a variety of methods to collect this information, such as cookies and pixel tags, which may include your (i) IP-address; (ii) unique cookie identifier, cookie information and information on whether your device has software to access certain features; (iii) unique device identifier (such as UUID, Android ID, OAID, IDFA, IDFV) and device type; (iv) domain, browser type and language, (v) operating system and system settings; (vi) country and time zone; (vii) previously visited websites; (viii) information about your interaction with our websites such as click behavior, purchases and indicated preferences; and (ix) access times and referring URLs. In addition, third parties may use cookies, third-party plug-ins, and widgets to collect information via the website. These third parties collect data directly from your web browser and the processing of the data is subject to their own privacy policies.
We use cookies and pixel tags to track your use of the website and to understand your preferences (such as country and language choices). This will help us serve you and improve your online experience. We also use cookies and pixel tags to obtain aggregate data about site traffic and site interactions, identify trends and obtain statistics to improve our website. There are generally three categories of cookies used on our website:
(1) Functional: These cookies are required for basic site functionality and are therefore always enabled. These include cookies that allow you to be remembered as you explore our website within a single session or, if you request, from session to session. They help make the shopping cart and checkout process possible as well as assist in security issues and conforming to regulations.
(2) Performance: These cookies allow us to improve our website’s functionality by tracking usage. In some cases, these cookies improve the speed with which we can process your request and allow us to remember site preferences you have selected. Refusing these cookies may result in poorly-tailored recommendations and slow site performance.
(3) Social Media and Advertising: Social media cookies offer the possibility to connect you to your social networks and share content from Nike’s product/service through social media. Advertising cookies (of third parties) collect information to provide better service for advertisement and to push, present such advertisement that you may be interested in on Nike products (currently only on Nike App) as well as to push such advertisement on third-party advertising platforms. In some cases, these cookies involve the processing of your personal information. Refusing these cookies may result in seeing advertising that is not as relevant to you..
For a comprehensive and up-to-date summary of every third-party accessing your web browser, we recommend installing a web browser plugin built for this purpose. You can also choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings on each browser and device that you use. Each browser is a little different, so look at your browser Help menu to learn the correct way to modify your cookies. If you turn cookies off, you may not have access to many features that make our website more efficient and some of our services will not function properly.
We may update this privacy policy from time to time. If we decide to update our privacy policy, we will post the changes on our official website, Apps and WeChat mini programs etc. If we materially change the way in which we process your personal information, we will request your consent prior to implementing such changes. Without your consent, we will not reduce your rights under this policy.
Please read the amended Privacy Policy in detail. If you do not agree to this Privacy Policy, or have any objection to the amendment or update of this Privacy Policy, you may choose to stop using Nike products/services or cancel your Nike account. Please be aware that the conduct and activities before your account is canceled and before the Nike products and/or services are discontinued are still subject to this Privacy Policy. We strongly recommend that you read our Privacy Policy and understand our practices at any time.
This Privacy Policy was recently updated in August, 2023. Starting from the effective date this Privacy Policy is amended, your purchase and use of Nike products/services provided by us within the territory of Mainland China, as well as your access to, browsing and use of Nike’s official website, Apps, WeChat mini programs and other online services shall be deemed as your full understanding and full consent to the revised Privacy Policy.
If major and substantial changes are involved, we will notify you in a noticeable manner based on the specific circumstances. The circumstances of major and substantial changes include but are not limited to:
(1) There are major changes to our service model. For example, the purpose of processing personal information, the type of personal information processed, the method of use of personal information, etc.;
(2) We have undergone major changes in the ownership structure, organizational structure and other aspects. For example, changes in owners due to business adjustments, bankruptcy and mergers and acquisitions;
(3) Changes in the main objects of personal information sharing, transfer or public disclosure;
(4) There are significant changes in your rights and the manner in which you exercise your participation in personal information processing;
(5) When the department responsible for handling personal information security, contact information and complaint channels is changed;
(6) When the PISIA report indicates a high risk.
We welcome questions, opinions and concerns about our Privacy Policy and privacy practices. If you wish to provide feedback or have questions or concerns, or wish to exercise your rights with respect to your personal information, please contact us by the following method: (i) “Contact Us” section of our website; (ii) send an email to privacy@nike.com and we will complete the review and processing within 15 working days after receiving your comments and suggestions. If we are unable to respond to your request, we will send you a notice and explain the reason within the maximum time required by law. Contact information of our person in charge of personal information protection: Nike Privacy Office, Nike Commercial (China) Co., Ltd., No. 99, Jiangwancheng Road, YangPu District, Shanghai, China; or privacy@nike.com.
If you contact us with a privacy complaint, we will assess it so that we can solve the problem promptly and effectively. If you are not satisfied with the response you receive, you may lodge a complaint with the relevant regulatory authority.